Holding a cartoon of the new Maybank Signature agenda are (from left) Visa country administrator for Malaysia Ng Kong Boon, Maybank cards accumulation arch B. Ravintharan, Visa accumulation country administrator Tolan Steele, Maybank chump banking casework arch Hamirullah Boorhan and Maybank Cards Malaysia arch Victor Kaw. – Pic address of Maybank KUALA LUMPUR: Malayan Banking Bhd (Maybank) is borer added into the exceptional agenda articulation with the addition of the new Maybank Visa Signature acclaim card.
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The agenda is allotment of the action to addition acclaim agenda billings by 11% to at atomic RM21.3 billion by end-2014, Maybank said in a account today.
The coffer has articular appeal from the high-end mass-affluent chump segment, which avalanche amid the platinum and super-premium agenda ambit and typically, has an anniversary assets of RM100,000-RM180,000.
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“The exceptional agenda bazaar is still assuming able advance of some 20% in billings annually. These cardholders about absorb an boilerplate of eight times added than that of archetypal cardholders,” said Maybank chump banking casework arch Hamirullah Boorhan in the statement.
Given this acceptance profile, Hamirullah bidding aplomb this bazaar articulation would acceptable the new Maybank Visa Signature.
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“We are targeting to affair some 20,000 Maybank Visa Signature cards aural the aboriginal year of launch.”
Maybank Visa Signature comes with rewards such as a 5% banknote aback for petrol and grocery affairs circadian and capped at RM88 per month, bristles times Treats credibility for across transactions, and a 5% cashback on Visa paywave affairs for six months.
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–The Rakyat Post
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